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Use cases · Customer research

AI for marketing teams: hear the voice of customer in every call.

Lynkk records your customer calls and focus groups. Then you can ask what customers said, and see their exact words.

The story

Meet Sarah

Sarah is the marketing manager at Brightpath Software LLC. She is rewriting the company website. She wants it to sound like the customers, not like the company. She wants to use AI for marketing, but only if it helps her hear real customers.

Sarah's problem

The sales team talks to customers every day. The product team runs interviews. But all those customer words are spread across different notes, or not written down at all.

So Sarah guesses. She writes "fast and easy to use" because it sounds good. She doesn't know what customers really say.

Before, during and after

How Lynkk helps Sarah find the voice of customer

Sarah's team starts using Lynkk as the meeting recorder for customer calls. Here is what changes.

01Every call recorded

First, every customer call is recorded.

Sales calls, interviews and a focus group in the office. Lynkk writes a meeting summary for each one.

Mon · Every call recorded

02One question

Then, Sarah asks Lynkk one question.

"What stops customers from switching to us?"

Fri · One question

03The sources

Lynkk answers from all the calls, with sources.

Sarah sees the answer, and exactly which calls it came from. She clicks to hear the customer say it.

Fri · The sources

The answer

Here is the answer Lynkk gave Sarah (example)

Sarah now writes "We move your data for you" on the website, because that's what customers worry about.

Ask Lynkk

Question

What stops customers from switching to us?

Answer

Most customers worry about moving their old data. Three asked about training for new staff.

Where it came from

· ·

Answered from your own notes · Pro

What Lynkk is

So, what is Lynkk?

Lynkk is AI for marketing teams that records customer conversations. "Voice of customer" simply means what your customers say, in their own words: what they like, what bothers them, and why they buy.

With Lynkk, you get three things:

  • Every customer conversation, written down.

  • Answers across all calls: ask a question and see where each answer came from (Pro).

  • Real quotes: click and hear the customer say it, before you use it.

Is Lynkk right for you?

Lynkk is for you if:

  • You work in marketing or product marketing.

  • You run an agency doing research for clients.

  • You are a founder writing your own website.

Before and after

Customer research, before and after Lynkk

Drag the line to see the same conversation before and after.

Without LynkkWith Lynkk
Customer words are spread across notesEvery call is written down and easy to search
You guess what customers care aboutYou ask Lynkk and see real quotes
Quotes change when people retell themYou hear the exact words first

And more

What else can Lynkk do?

  • Record focus groups in the room.

    Use the Mac app or web app. Each speaker is labelled.

  • Share with your team.

    Send a note with a link, and turn the link off later.

  • Many languages.

    English, Spanish, Hindi and more.

  • Work with your tools.

    Zoom, Google Meet and Microsoft Teams.

Your customer calls stay private

Notes are private unless you share them. Your data is encrypted and stays in the region you choose. Lynkk never uses your calls to train AI.

Read about security

Pricing

Simple pricing

Compare plans

Free

$0

Record calls and get AI notes. No credit card.

Start for free

Pro

$15 a month

Everything in Free, plus unlimited notes and asking Lynkk across all your customer calls.

Questions

Questions people ask

Can Lynkk do focus group transcription?

Yes. Record the focus group with the Mac app or the web app. Lynkk writes the text and labels each speaker.

Does Lynkk sort feedback into themes?

No. Lynkk doesn't tag themes. You ask questions across your calls, and see where each answer came from.

Can I use customer quotes in my marketing?

Ask the customer first. Lynkk gives you their exact words, but permission to publish is yours to get.

Do I need permission to record a customer call?

Yes. Always tell the customer and ask before you record.

Is it free?

Yes, there's a free plan. Asking Lynkk across all your calls is part of Pro.

Customer research

Be like Sarah. Write in your customers' own words.

Try Lynkk on your next customer call. It's free to start.